impostr.-privacy-policy

Privacy Policy for Impostr.

This app is an independent word game and is not affiliated with any existing “Imposter” or similar games.

Last updated: February 2026

Introduction

This Privacy Policy describes how Impostr. (“we,” “our,” or “us”) collects, uses, and shares your information when you use our mobile application. It is intended to comply with the General Data Protection Regulation (GDPR), California Consumer Privacy Act (CCPA), and other applicable privacy laws.

Information We Collect

Identifiers

Device IDs: Used by our advertising partner (Google AdMob) for ad delivery and measurement
Advertising identifiers: IDFA (iOS) and AAID (Android) for personalized or non-personalized advertising, depending on your choices

Usage data

App interactions: How you use the app (e.g. starting games, changing settings)
Product interaction data: How you interact with the app in relation to ads
Advertising data: Information about ads shown and how you interact with them

Purchase data

In-app purchase: Whether you have purchased “Remove ads”; this is stored locally on your device to control whether ads are shown
We do not receive or store your payment details; those are handled by Apple (iOS) or Google (Android)

How We Use Your Information

App functionality

Remove ads: To honour your purchase and hide ads when you have bought “Remove ads”
Word lists and settings: Your selected categories and custom lists are stored locally on your device
Performance: So the app runs correctly and we can fix issues

Third-party advertising

Ad delivery: To show ads in the app via Google AdMob
Ad targeting and measurement: To show relevant ads and measure ad performance (when you have given consent, where required)
Non-personalized ads: If you decline tracking or consent, we may still show non-personalized ads

Apple App Tracking Transparency (iOS)

We may ask for permission to track your activity across apps and websites for advertising purposes.
You can allow or deny this in the system prompt; you can also change it later in your device settings.

Google User Messaging Platform (UMP)

We use Google’s UMP SDK to manage consent for advertising (e.g. in the EEA).
You can update your choices at any time via the “Privacy options” (or similar) entry in the app settings.

Your choices

In the app: Use “Request tracking & consent” and “Privacy options” in Settings to manage tracking and ad consent.
Device settings: On iOS, you can limit ad tracking in Settings → Privacy & Security → Tracking.
Contact: You can contact us (see below) to ask about your data or withdraw consent.

Third-Party Partners

Google AdMob

Purpose: To display ads in the app
Data involved: Device identifiers, advertising data, product interaction data, consent status
Uses: Ad delivery, targeting (where consented), and measurement
Privacy policy: https://policies.google.com/privacy
Consent: We use Google’s UMP for consent where required (e.g. EEA)

We do not sell your personal information. AdMob may use data for personalized advertising and cross-app measurement when you have given consent.

Data Tracking and Cross-App Tracking

We and our advertising partners may use tracking technologies to:

Link data from our app with data from other apps and websites (only where you have consented)
Deliver and measure advertising
Improve our services

You can limit or refuse tracking via the in-app consent options and your device settings (e.g. ATT on iOS).

Your Rights and Choices

Opt-out and control

Ad tracking: Limit or refuse via the app’s consent options and device settings (e.g. “Allow apps to request to track” on iOS).
Ad personalization: Manage via “Privacy options” in the app and/or Google’s ad settings.
Remove ads: Purchase “Remove ads” in the app to stop seeing ads.

Data access and deletion

Local data: Word list choices and “Remove ads” status are stored on your device; uninstalling the app removes them.
Advertising data: Governed by Google’s policies; you can manage preferences in the app and via Google’s ad settings.
Requests: You can contact us (see below) to ask about your data or request deletion where applicable.

If you are in these regions, you have the right to:

Access: Request a copy of your personal data
Rectification: Correct inaccurate data
Erasure: Request deletion of your data
Portability: Receive your data in a portable format
Object: Object to certain processing
Withdraw consent: Withdraw consent at any time
Restrict processing: Request restriction of processing in certain cases

How we handle these requests

Contact us: Email rasmusbapp@gmail.com and say which right you want to use (e.g. “Access my data”, “Delete my data”, “Object to processing”). You can use the subject line “GDPR request” or “Privacy request” so we can respond quickly.

What we can do:

Data we hold: Impostr. does not run its own servers with user accounts. We do not store your word lists, settings, or purchase status on our systems—those exist only on your device. So we have no separate “copy” of that data to send or delete ourselves.
Data on your device: To “delete” or “restrict” that data, you can clear app data or uninstall the app. We can send you short step‑by‑step instructions for your device if you ask.
Advertising data: Data used for ads (e.g. device/advertising IDs, interaction with ads) is processed by Google AdMob. We do not keep our own copy of that data. For access, deletion, or other rights over that data, you can:
- Use the app: Settings → Privacy options (and, where relevant, your device’s ad/tracking settings).
- Use Google’s tools: Google’s privacy policy and ad settings explain how to manage and request things from Google.
- We can explain what we pass to AdMob and how to reach Google for requests, but we cannot fulfill access/erasure for AdMob’s data ourselves.

Our process: We will reply to your email within one month (or within any longer period we tell you, if the request is complex). We may ask you to confirm your identity (e.g. that you control the email or device you use with the app) so we do not disclose or change data for the wrong person. We will explain what data we process, what we can do (e.g. instructions for deleting data on your device, or pointing you to Google), and, if we cannot do what you ask, why and what you can do instead (e.g. use Google’s forms).

Withdrawing consent: You do not need to email us to withdraw consent. You can do that in the app (Settings → Request tracking & consent / Privacy options) and in your device’s privacy/tracking settings.

Complaints: You have the right to lodge a complaint with a supervisory authority in your country (e.g. in the UK, the ICO; in the EEA, your national data protection authority).

Data Security

We take reasonable steps to protect your information:

Limited data: We only collect and use what is needed for the app and ads.
Third-party security: We rely on established partners (e.g. Google) that use industry-standard security.
Local storage: Purchase status and preferences are stored on your device using standard mechanisms (e.g. secure storage).

No method of transmission or storage is 100% secure; we cannot guarantee absolute security.

Data Retention

On your device: Word list selections and “Remove ads” status are kept until you change them or uninstall the app.
Advertising data: Retained according to Google AdMob’s privacy policy and your consent choices.
Other data: We do not retain separate servers of your personal data beyond what the app and AdMob need to operate.

Children’s Privacy

The app is not directed at children under 13. We do not knowingly collect personal information from children under 13. If you are under 13, please do not use the app.

International Transfers

Your information may be processed in countries other than your own. Where required by law, we (and our partners) use appropriate safeguards, such as standard contractual clauses or adequacy decisions, for such transfers.

Changes to This Policy

We may update this Privacy Policy from time to time. We will post the updated policy (e.g. in the app or on this page) and update the “Last updated” date. Continued use of the app after changes means you accept the updated policy.

Contact Us

If you have questions about this Privacy Policy, your data, or your privacy rights, contact us at:

Email: rasmusbapp@gmail.com

You can also find us on X (Twitter): @rasmusbapps

Legal Basis (EU Users)

For users in the European Union, we rely on:

Consent: For tracking and personalized advertising where required
Legitimate interests: For app functionality, security, and improvement
Contract: To provide the app and honour your “Remove ads” purchase
Legal obligation: To comply with applicable laws

California Privacy Rights (CCPA)

If you are a California resident, you have the right to:

Know what personal information we collect
Request deletion of your personal information
Opt out of the “sale” or “sharing” of personal information (we do not sell your data; AdMob may use it for advertising as described in their policy)
Non-discrimination for exercising your rights
Correct inaccurate personal information

Data Collection Summary

Data types:
Identifiers (e.g. device ID, advertising ID), usage data (e.g. product interaction), advertising data, and purchase status (stored locally).

Purposes:
App functionality, third-party advertising (with consent where required), and consent management.

Tracking:
Device IDs and advertising-related data may be used for cross-app advertising and measurement when you have given consent. You can limit this via in-app settings and device privacy settings.

This Privacy Policy is effective as of the date listed above and applies to all users of Impostr.